We publish reviews so you can hear from people who actually use the products. This page explains where those reviews come from, what the badges mean, and how we moderate — in plain English.
Where reviews come from
- After an order. About a week after your order is delivered we email you a link to rate the products you bought. The link is tied to your order, works once, and expires after 30 days. You can opt out with one click in that email.
- From any product page. Anyone can use “Write a review”. We ask for a name and email; the email is never published and is only used to check for a matching order and to stop duplicates.
- From our previous reviews provider. Reviews collected before September 2026 were imported with their original dates, ratings and any replies. Nothing was rewritten.
We don’t buy reviews, write our own, or copy ratings from other retailers.
What “Verified purchase” means
A review shows the Verified purchase badge when it came from an order link, or when the reviewer’s email matches an order that included that product. It means the person bought the product from HUSL Beauty. Reviews without the badge are still real submissions — we just can’t confirm the purchase.
How moderation works
- Star ratings from verified purchasers count immediately. The overall score and the star breakdown you see on a product page include them from the moment they’re submitted.
- Written reviews, photos and videos are checked by a person before they appear. We’re looking for abuse, personal information (phone numbers, other people’s names), content about a different product, spam, or clear signs the review isn’t genuine — not for whether the review is positive.
- Negative reviews are published. A one-star review that follows these rules goes live exactly like a five-star one, and the score reflects it.
- We never edit your words. We may mask a swear word with asterisks; we don’t change meaning, trim criticism or fix spelling. If a review can’t be published as written, it isn’t published.
- The 14-day rule. If a review is still waiting after 14 days, it’s published automatically. Nothing sits in a queue indefinitely.
- Rejected reviews keep their rating. If we decline the text of a verified review, the star rating still counts toward the product’s score.
- One review per product per order (or per email address every 30 days for open submissions). You can review the same product again after that window.
Replies
Our team may reply publicly to a review. Replies are labelled “Reply from HUSL Beauty”.
Incentives
We don’t currently offer discounts, points or gifts in exchange for reviews. If we ever run a review incentive, it will be offered regardless of whether the review is positive or negative, and the review will carry a disclosure label saying it was collected as part of that programme.
Photos and videos
By uploading photos or video you confirm you took them (or have permission), that they show the product, and you allow HUSL Beauty to display them alongside your review on huslbeauty.com. We don’t use them in advertising without asking you first.
Your name and privacy
Reviews show your first name and last initial (for example “Jane S.”). Your email address, order number and location are never displayed. See our Privacy Policy for how we store this information.
Asking for a review to be removed
If you wrote a review and want it taken down, email hello@huslbeauty.com from the address you used and tell us the product; we’ll remove it within five business days. If you believe a review about a product breaks these rules, use the same address and tell us which review and why. We’ll look and reply.
Last updated: 30 September 2026.