Unwritten Level Up Vitamin Shampoo 300ml

A lightweight daily shampoo aimed at fine and flat hair — the kind that goes limp the moment a rich formula touches it. It cleanses without leaving anything behind, so hair reads fuller after washing rather than weighed down.

The actives

• Niacinamide (vitamin B3) — the water-soluble vitamin in the formula.
• Rice extract with saccharomyces ferment lysate filtrate — the fermented rice water element, which adds slip and eases detangling.
• Sodium hyaluronate and hydrolysed hyaluronic acid — humectants that hold moisture in while hair is cleansed.
• Coconut-derived sarcosinate and isethionate surfactants — mild cleansers used in place of sulphates.
• Green tea, horsetail and pomegranate extracts — the botanicals in the blend.

How to use it

Massage into wet hair to a light lather, rinse, and repeat if hair is oily. Follow with the Level Up conditioner on the mid-lengths and ends only — keeping conditioner off fine roots is most of the battle for volume.

Worth knowing

This is a cleansing shampoo rather than a moisturising one; very dry or coarse hair will get more from the Bliss Out Hydro Repair Shampoo. It's tinted with Yellow 6 and Red 4, worth knowing if you avoid added dyes.