Joico Hair Shake 150ml

Hair Shake sits between a texture spray and a dry styling powder. It sprays on wet and dries to a powder, so you get grip and root lift without the tack of a hairspray or the chalkiness of a loose powder. It suits fine to medium hair that has gone flat by mid-morning, and second-day hair that needs shape rather than a wash.

What's in it

• Bentonite clay — a mineral clay that gives the powder side of the formula its grip and mattness at the root.
• Moringa seed oil — a lightweight oil that keeps the finish satin rather than dusty.
• Liquid-to-powder technology — the reason it sprays wet and sets dry, which is what makes it buildable.

How to use it

Shake hard before every use. Skip that and the formula has not activated, so it lands unevenly. Spray onto dry hair — into the roots for lift, through the mid-lengths for texture — then break it up with your fingers. Layer in thin passes rather than one heavy one.

Worth knowing

It stays reworkable, so you can tousle and reshape through the day. Because it builds, start light; you can always add more. It is not the product for a sleek, polished finish — it is built for movement.