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O&M

O&M Curl Curl Shampoo 250ml

$45.95

A colour-safe shampoo that gently cleanses while defining, strengthening, and nourishing curls. Powered by Hydrolysed Rice Protein for strength, Avocado Oil for hydration and shine, and Chia & Flaxseed Polysaccharides for long-lasting, flexible curl support.

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Cleansing is where a lot of curl routines go wrong: strip too hard and you spend the rest of the wash putting moisture back. This shampoo uses a surfactant system chosen to lift oil and product without taking the hair's condition with it, which makes it a sensible base for wavy, curly and coily hair.

What's in it

  • Sodium C14-16 olefin sulfonate and sodium lauroyl methyl isethionate — the cleansing agents, used in place of traditional sulphates.
  • Cocamidopropyl betaine and decyl glucoside — milder co-surfactants that soften the cleanse.
  • Hydrolysed rice protein — protein fragments for substance through the strand.
  • Avocado oil — hydration carried through the wash.
  • Chia and flaxseed seed extracts — curl support that survives rinsing.

How to use it

Concentrate on the scalp and let the lather run down the lengths as you rinse: that is where the oil and build-up actually sit, and the ends need the least attention. A second wash is worth it after heavy styling product, one pass otherwise.

Who it's for

Wavy to coily hair, colour-treated included. Follow with O&M Curl Curl Conditioner: this shampoo deliberately isn't doing the conditioning work, so the two are made to pair.

Apply to wet hair and massage gently into the scalp.

Rinse thoroughly.

Repeat if necessary.

Follow with O&M Curl Conditioner for best results.

Aqua, Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamide MIPA, Cocamidopropyl Betaine, Glycol Distearate, Acrylates Copolymer, Cocamidopropylamine Oxide, Polyquaternium-47, Glycerin, Polysorbate 80, Laureth-4, Guar Hydroxypropyltrimonium Chloride, Hydrolised Rice Protein, Decyl Glucoside, Persea Gratissima (Avocado) Oil, Linum Usitatissimum (Linseed/Flaxseed) Seed Extract, Salvia Hispanica (Chia) Seed Extract, Coco-Glucoside Glyceryl Oleate, Octadecyl Di-t-Butyl-4-Hydroxyhydrocinnamate, PEG-4 Laurate, Parfum (Fragrance)*, Tetrasodium Glutamate Diacetate, Phenoxyethanol, Benzyl Alcohol, Ethylhexylglycerin, Benzoic Acid, Sodium Benzoate, Potassium Sorbate, Iodopropynyl Butylcarbamate, Caprylic Acid, Xylitol, Citric Acid, Sodium Citrate, Formic Acid, Sodium Hydroxide, Limonene. *Naturally Derived.

Cleansing is where a lot of curl routines go wrong: strip too hard and you spend the rest of the wash putting moisture back. This shampoo uses a surfactant system chosen to lift oil and product without taking the hair's condition with it, which makes it a sensible base for wavy, curly and coily hair.

What's in it

  • Sodium C14-16 olefin sulfonate and sodium lauroyl methyl isethionate — the cleansing agents, used in place of traditional sulphates.
  • Cocamidopropyl betaine and decyl glucoside — milder co-surfactants that soften the cleanse.
  • Hydrolysed rice protein — protein fragments for substance through the strand.
  • Avocado oil — hydration carried through the wash.
  • Chia and flaxseed seed extracts — curl support that survives rinsing.

How to use it

Concentrate on the scalp and let the lather run down the lengths as you rinse: that is where the oil and build-up actually sit, and the ends need the least attention. A second wash is worth it after heavy styling product, one pass otherwise.

Who it's for

Wavy to coily hair, colour-treated included. Follow with O&M Curl Curl Conditioner: this shampoo deliberately isn't doing the conditioning work, so the two are made to pair.

Apply to wet hair and massage gently into the scalp.

Rinse thoroughly.

Repeat if necessary.

Follow with O&M Curl Conditioner for best results.

Aqua, Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamide MIPA, Cocamidopropyl Betaine, Glycol Distearate, Acrylates Copolymer, Cocamidopropylamine Oxide, Polyquaternium-47, Glycerin, Polysorbate 80, Laureth-4, Guar Hydroxypropyltrimonium Chloride, Hydrolised Rice Protein, Decyl Glucoside, Persea Gratissima (Avocado) Oil, Linum Usitatissimum (Linseed/Flaxseed) Seed Extract, Salvia Hispanica (Chia) Seed Extract, Coco-Glucoside Glyceryl Oleate, Octadecyl Di-t-Butyl-4-Hydroxyhydrocinnamate, PEG-4 Laurate, Parfum (Fragrance)*, Tetrasodium Glutamate Diacetate, Phenoxyethanol, Benzyl Alcohol, Ethylhexylglycerin, Benzoic Acid, Sodium Benzoate, Potassium Sorbate, Iodopropynyl Butylcarbamate, Caprylic Acid, Xylitol, Citric Acid, Sodium Citrate, Formic Acid, Sodium Hydroxide, Limonene. *Naturally Derived.

Frequently Asked Questions

Q. Is it sulphate-free?

A. Yes. It does not contain traditional sulphates. Instead, it uses alternative cleansing agents like Sodium C14-16 Olefin Sulfonate and Sodium Lauroyl Methyl Isethionate to cleanse the hair.

Q. Is it suitable for colour-treated curls?

A. Yes. It gently cleanses while maintaining moisture and softness.

Q. Will it dry out my curls?

A. No. It is designed to cleanse while supporting hydration and curl definition.

O&M Curl Curl Shampoo 250ml

$45.95

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